Mitsubishi Motors has done it again, the all-new Triton has been crowned Design Car of the Year at the prestigious 2024-2025 Japan Car of the Year Awards, proving that rugged capability and head-turning style can go hand in hand.
Rugged Meets Refined
The judges praised the Triton’s bold yet balanced design, blending Mitsubishi’s signature Dynamic Shield front grille with muscular fenders and an aggressive stance. Dubbed the “Beast Mode” design concept, this isn’t just a bakkie, it’s a statement. Whether navigating city streets or the untamed Drakensberg trails, the Triton commands attention while delivering the toughness expected of a true one-ton pickup.
A Cabin Like No Other
Step inside and the Horizontal Axis dashboard ensures you always feel in control, with a clean, driver-focused layout. Thoughtful touches including glove-friendly dials and soft-touch pads in high-contact areas, prove Mitsubishi understands real-world use. Not to forget the geometric shapes, metallic accents and ergonomic grips which create an interior that’s as refined as it is rugged.
Built For Adventure
Developed under the “Power for Adventure” philosophy, the Next-Gen Triton isn’t just about looks, it’s been completely re-engineered from the ground up. With a reinforced ladder frame, upgraded suspension and a powerful engine, this bakkie is built to handle everything from construction sites to weekend escapades.
Dominating the Globe One Continent At a Time
Already a hit in Thailand, Japan, and South Africa (where it snagged TopGear’s Bakkie of the Year), the Triton is rolling out to over 100 countries worldwide, proving its global appeal!
Jeffrey Allison, General Manager: Marketing at Mitsubishi Motors South Africa, puts it best:
“Challenge accepted! The Triton isn’t just another bakkie, it’s a game-changer. With award-winning design and Mitsubishi’s legendary durability, it’s built for South Africans who demand the best.”
Proof of the 47 Years of Trust
Since its 1978 debut as the Mitsubishi Forte (the same year Grease hit theaters!), the Triton has become a global icon boasting 5.7 million sales across 150 countries. This isn’t just a bakkie, it’s a legacy of trust. Now, reimagined and award-winning, the Next-Gen Triton is writing its boldest chapter yet.
Ready to own a legend? The Next-Gen Triton is now at 4Wheels so visit us today and experience the bakkie that’s redefining toughness.
